Journal of Tourism Analysis Revista de Análisis Turístico (JTA)
The Journal of Tourism Analysis: Revista de Análisis Turístico (JTA) is an academic, peer-reviewed, open access journal contributing towards scientific knowledge on tourism from a holistic and multidisciplinary approach. Published by of Asociación Española de Expertos Científicos en Turismo since 2006. It is currently indexed in Scopus, as well as in other international Social Science databases such as ERIH-PLUS, Directory of Open Access Journals (DOAJ), Revistas Españolas de Humanidades y Ciencias Sociales (RESH), Difusión y Calidad Editorial de las Revistas Españolas de Humanidades y Ciencias Sociales y Jurídicas (DICE), Sumarios ISOC – Ciencias Sociales y Humanidades – BDDOC CSIC, Latindex, Sistema de Información de la Investigación Científica en Turismo (SICTUR), Dialnet, Google Scholar… The Journal of Tourism Analysis: Revista de Análisis Turístico (JTA) aims to be an open access forum for scientific exchange and knowledge transfer on tourism. The journal will publish 2 issues per annum and will include topics on but not limited to: Understanding tourism from theoretical and conceptual contributions, methodological approach and empirical research Promoting studies with critical points of view and perspectives. Publishing research from different academic disciplines applied to tourism: economy, marketing, company, geography, heritage, political, sociology, social-psychology, anthropology, law, technology, ecology, etc. Disseminating multidisciplinary and holistic issues applied to tourism: environment, urbanism, culture, training, management, planning, image, sustainability, innovation, accessibility, sharing economy, social media, networks of actors in tourism, management of the online reputation, etc. Identifying and deepening new lines of future research: smart destinations, sharing tourism, dark tourism, creative destinations, tourism decreasing, international terrorism in tourism destinations, climatic change, future scenarios, and other innovative topics yet to be discovered.
Asociación Española de Expertos Científicos en Turismo
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Positioning of Active Tourism Organizations in Relation to Sustainability
While addressing the accelerated growth of active and adventure tourism, with its associated impacts, and based on the theoretical models of organizational change toward sustainability , this article analyses the positioning of active tourism companies regarding sustainability, identifies some of the factors which drive their commitment to contributing to sustainable development, and assesses whether the attitude or actions they adopt to integrate sustainability are structural or reactive. To this end, qualitative data were collected through semi-structured interviews with active tourism companies in Mallorca, and the responses were analysed using thematic analysis. It was concluded that certain types of positions predominate and that companies tend to be more reactive than proactive regarding sustainability. Finally, future lines of research are proposed, which delve into key elements such as factors in companies that influence specific aspects of sustainable development and practices to be incorporated by companies for them to contribute further to sustainable development through the proper management of their activities in the destinations where they operate.
Copyright (c) 2025 Silvia González Morcillo, Asunción Fernández-Villarán Ara, Patricia Horrach Rosselló https://creativecommons.org/licenses/by-nc-sa/4.0
Crisis, Risk, and The Tourist: Understanding Guest Behavior of Risk-Based Segmentation in the Post-Crisis Destination
This study presents a comprehensive approach to segmenting tourists based on their risk perceptions. It recognizes the importance of understanding tourism segmentation in the context of changing tourist behaviors following the health crisis in a destination. While research on risk perception and tourist segmentation is growing, there still needs to be a gap in investigating risk perception as a basis for segmentation, particularly in the post-COVID-19 era. The study employed a mixed-methods strategy; data were collected through focus group discussions (FGDs) and extensive field surveys involving both domestic and international tourists. The FGDs engaged eleven participants, while the main survey included 568 respondents. The study identifies 21 distinct risk perception items influencing hotel decision-making processes. It utilizes cluster analysis to categorize tourists into four segments: The Performer (engaging in leisure without perceived pressure), The Valuator (seeking leisure experiences based on perceived value for money), The Avoider (preferring private and secluded leisure pursuits), and The Hesitator (experiencing leisure under perceived pressure). This research contributes to the evolving theory of risk perception by proposing 21 indicators categorized into five dimensions. Furthermore, those items are developed as the basis of tourist segmentation in the post-crisis situation. This is one of the few study that conduct tourist segmentation based on multi-items of risk perception. Hotel managers and accommodation owners can tailor their promotional strategies to target specific segments and address their needs based on perceived risks in leisure activities.
Copyright (c) 2025 Noveri Maulana, Rifelly Dewi Astuti, Hariyadi BS Sukamdani, Prijono Tjiptoherijanto https://creativecommons.org/licenses/by-nc-sa/4.0
Tourist motivations for choosing platform-mediated free tours: An application of extended planned behaviour theory
Platform-mediated free tours in major European cultural cities, where they are notably prominent, remain underexplored in academic literature, despite their role as a contributing factor to overtourism in some instances. This research explores the characteristics of this tourism phenomenon by investigating consumers’ motivations and interactions with it. This is accomplished through a quantitative approach using Ajzen’s well-established theory of planned behaviour (TPB), which has demonstrated its efficacy in predicting various intentions and behaviours. A structural equation model (SEM) was constructed to shed light on the determinants of tourists’ choice of platform-mediated free tours. Our extended TPB model includes trust in the platform eWOM, sustainability values and online loyalty constructs. The results provide insight into tourists’ decision-making processes and validate the TPB’s efficacy in explaining a substantial portion of the variance in purchase intentions for online platform-based free tours.
Copyright (c) 2025 Jorge Rivera Garcia, Eneko Ibarnia Caspistegui, Julie Wilson, Pau Obrador https://creativecommons.org/licenses/by-nc-sa/4.0
Contributions of social networks to tourism destination image: A systematic review.
The destination image in social media has been a topic of interest for the academy, particularly in the context of marketing tourism destinations. Its influence on the visitor experience, travel decisions, and the development of promotional strategies by stakeholders has been well documented. Therefore, it is important to identify the theoretical, methodological, and practical-empirical axes of the phenomenon, based on the content found in social media and the techniques used for its analysis. Accordingly, the results of this systematic review cover the period 2012-2023 and include a multidisciplinary theoretical framework, computational and traditional techniques employed, and relevant practical-empirical contributions. Qualitative analysis of textual and photographic content generated in social media has revealed connotations and emotions caused by the image, as well as the impact of artificial intelligence on the identification of image and the optimization of official advertising campaigns. Analyses of trending content, short videos, and digital graphics have been proposed as potential avenues for future investigations.
Copyright (c) 2025 José Osvaldo Orranti Ortega, Carlos Gauna Ruiz de León, Rafael Guerrero Rodriguez https://creativecommons.org/licenses/by-nc-sa/4.0
Strategies for managing overtourism at World Heritage sites in China: the Forbidden City (Beijing)
The sustainable management of mass tourism at World Heritage Sites in China is a major challenge for the conservation of this heritage. Taking the case of the Forbidden City of Beijing as a reference, the research has a double objective: on the one hand, to contextualise the discourse of sustainable management of World Heritage in China, and on the other hand, to analyse the implementation of strategies and measures to contain and control the influx of visitors on site. A qualitative methodological approach is adopted in two phases: 1). Exploitation of secondary information sources to study the evolution of approaches and strategies in heritage tourism management; 2). Evaluation of the functioning of the system based on the discourse of the Forbidden City's management body (questionnaire) and the opinions of visitors (exploitation of comments on the Tripadvisor and Mafengwo platforms). The results show that in China, the social sensitivity and political discourse on the management of mass tourism show notable differences with the Western context and thinking, although the most discussed measures are being adapted very quickly in the most popular tourist resources and destinations in other parts of the world.
Copyright (c) 2025 Tiancan Luo, María García-Hernández https://creativecommons.org/licenses/by-nc-sa/4.0
Agritourism Development in the Caspian Sea Region of Iran: Does Culture Matter?
The purpose of this study is to take a phenomenological perspective to understand the role of culture on development of individual agri-tourism ventures in agrarian regions bordering the Caspian Sea in Iran. This study offers empirical support that local culture indeed has an impact on entrepreneurial tasks that structure business launch and expansion. A mix of monetary and non-monetary motives for launching an agritourism venture was observed. In several cases, the non-monetary motivation predominated over monetary motivations. It was also found that entrepreneurs in this study were characterized as collectivist rather than individualist; they had high level of ambiguity tolerance; and they favoured learning more frequently from established role models to provide a practical education. Findings indicate that local culture can be considered as variable influencing individuals' motivation, values, beliefs, and entrepreneurial behaviour. Findings also contribute to the provision of a solid basis of Iranian cultural values that works as the foundation for the future development of dimensions of Iranian cultural values in the agritourism context.
Copyright (c) 2025 Maryam Mahmoodi https://creativecommons.org/licenses/by-nc-sa/4.0
Tourism Security and Social Indicators of Tourism Destinations: A Bibliometric Study of the 21st Century
Security in a tourism destination is related to the social indicators of the destination, affecting both the quality of tourists trips and residents’ quality of life. Therefore, it is necessary to study the link between tourism safety and social indicators. However, research in this field is scarce, and a general discussion is absent. This study provides a comprehensive review of the literature on tourism safety and social indicators to provide a concise and holistic overview. The results of this review provide tourism authorities with means to improve the quality of social indicators in destinations, such as transportation, leisure, media and culture, public safety and crime, and the general life situation. In addition, it also provides a new direction for future research adding to the knowledge base of the field.
Copyright (c) 2025 Chin Han Lin, Nayra Llonch-Molina, Jordi Arcos-Pumarola, Min-Pei Lin https://creativecommons.org/licenses/by-nc-sa/4.0
A SYSTEMATIC LITERATURE REVIEW USING THE PRISMA FRAMEWORK: AN ASSESSMENT ON TOURISM INNOVATION PRODUCTS AND PRACTICES FOR SUSTAINABILITY
This systematic literature review reveals into the jurisdiction of sustainable tourism development, serving as a comprehensive exploration of current knowledge on emerging practices and innovations. By exclusively incorporating research focused on innovative drivers in sustainable tourism development from selected journals and specific periods, the review meticulously analyzes 32 research papers using the PRISMA framework. The objective is to gain a clear understanding of how sustainable tourism innovations are approached in terms of research themes, disciplines, and methodologies. The findings reveal a noteworthy upswing in research on sustainable tourism development, particularly in areas like rural homestays, farms, and social tourism, often employing econometric models and descriptive statistics. Despite this surge, the review identifies a research gap pertaining to diverse sustainability issues. It also charts a compelling direction for future research, aligning with the current strategic agenda of sustainability in the tourism industry.
Copyright (c) 2025 Chet Narayan Acharya, Prachyakorn Chaiyakot, Nuttaya Yuangyai https://creativecommons.org/licenses/by-nc-sa/4.0
Improvement of crisis management in Kazakhstan in the light of the pandemic and Russian military actions in Ukraine: Challenges and development directions
In the first decade of the 21st century, the global community faced a number of significant crises that have a negative impact on the economic condition of all states. Thus, the issue of finding recommendations on levelling or reducing the negative impact has become particularly relevant. The purpose of this study was to offer some recommendations in the field of crisis management for Kazakhstan in order to reduce the negative impact of the consequences of the pandemic COVID-19, as well as the war in Ukraine. The main methods of research within the framework of the work were analysis, forecasting, abstraction, historical method and others. Within the framework of the work, the assessment of modern complexities of crisis management was carried out. The problems were divided into 4 separate groups; also approaches to them were described, which should be applied by the state or enterprises to ensure the most effective functioning. The paper assessed the importance of structuring business activities in order to prepare in advance for possible crisis events while maintaining financial stability and optimal profitability. It also analysed the impact of crises on macroeconomic factors using Kazakhstan as an example, highlighting the impact of events such as the Russian-Ukrainian conflict and the COVID-19 pandemic. Among the factors noted were: international trade, inflation rates, unemployment, wages, and gross domestic product (GDP) trends. In summary, the role of competent decision makers who can navigate and implement development strategies during crises was described, taking into account the unique characteristics of each event. The analysis provides a comprehensive view of crisis management issues, providing recommendations that can be applied by businesses and governments seeking effective strategies to navigate through uncertain and turbulent circumstances.
Copyright (c) 2025 Zhanagul A. Nazikova, Aikun Kh. Akhmetzhanova, Gaini K. Mukhanova, Aiman N. Narenova, Tatyana P. Kastalskaya https://creativecommons.org/licenses/by-nc-sa/4.0
Assessing tourism impact on cultural landscapes using mobile phone data: the case of Las Médulas (Spain).
Cultural landscapes often pose problems for planning and management because of insufficient information regarding visitor movements, interests and infrastructure burden. Traditionally visitor surveys have helped to fill this gap, albeit limited to their incomplete and occasional nature. This paper presents a methodology for using cellular antenna metadata for understanding tourism flows. This information is collected systematically by the mobile phone network but only recently has its big data potential begun to be exploited for understanding socio-economic phenomena. The present case study of the Roman gold mine of Las Médulas (León, Spain) provides a model for tourism impact analysis using anonymized data from cell phone towers.
Copyright (c) 2024 Brais X. Currás Refojos, Almudena Orejas, Alberto Hernando de Castro, David Mateo, Juan Carlos Sánchez Figueroa, Guillermo S. Reher, Sonia García-Basanta, F. Javier Sánchez-Palencia https://creativecommons.org/licenses/by-nc-sa/4.0
El anime como contenido de entretenimiento, discurso promocional y formato turístico: el caso de los Mystery Tour en la serie Detective Conan
La visibilidad y anticipación de los destinos turísticos, la configuración y transmisión de su marca y la incitación a visitarlos encuentra en la industria audiovisual un aliado de gran valor (Beeton, 2005; Macionis, 2004). Al margen de películas y series, la ficción animada resulta un formato menos convencional, pero puede ser un dispositivo de igual o mayor eficacia entre públicos de perfiles muy determinados a los que sus personajes favoritos les mueven a viajar a ciudades o parques temáticos (Blaya, 2019; Florido-Benítez, 2023). El propósito de esta incipiente investigación es estudiar el caso de la saga de anime Detective Conan y sus “Mystery Tours” (2017-2019), cuyos episodios se localizan en lugares emblemáticos de Japón, aunque no primordiales en la oferta turística del país. Sus tramas son aderezadas con costumbres culturales o rasgos identitarios y sus emisiones se complementan mediante rutas dirigidas al fandom. Para ello, la metodología cualitativa utilizada se compone del análisis de contenido propuesto por Méndiz Noguero (2011), denominado City Placement, un focus group para conocer las reacciones y la cualidad persuasiva entre el público, así como la recopilación de materiales turísticos compartidos en internet por aficionados de la serie.
Copyright (c) 2025 Salvador Martínez Puche, Antonio Martínez Puche, Víctor José Blaya Pérez https://creativecommons.org/licenses/by-nc-sa/4.0
ANALYSIS OF CONTENT TOURISM WITH GASTRONOMIC FOCUS AS A TOOL FOR GASTRODIPLOMACY: STUDY OF ANIMES AND SERIES OF JAPAN
This study aims to analyze the potential of anime and gastronomic-based TV series as tools in Gastrodiplomacy. Gastronomy is an intangible element that is deeply linked with a country's culture due to its ability to evoke emotions, making it a crucial aspect of gastronomic tourism. This form of tourism can be promoted through the transmission of gastronomy in programs and series, which is a part of content tourism that includes film tourism. Due to its unique features, such content has the ability to generate a positive image of a city or country and create a Soft Power image, making it a useful strategy in Gastrodiplomacy. Therefore, an analysis was conducted on Japanese anime and series that are streamed on online platforms. A qualitative methodology has been used, through a compilation of comments and interviews was carried out, which were countered with different studies reviewed during the bibliographic review stage.
Copyright (c) 2024 Iliana Paola Castillo Albarracín, Dr. Eugeni Osácar https://creativecommons.org/licenses/by-nc-sa/4.0
Determination of the Touristic Vocation of Consolidated Heritage Destinations, Case Study: Guanajuato, Mexico.
This study underscores the urgent need to enhance the understanding of Tourist Vocation (VT) in heritage destinations like Guanajuato, emphasizing the lack of awareness among tourism stakeholders. The significance of educational initiatives, multisectoral collaboration, and effective governance for informed tourism management is highlighted. SWOT analysis identifies critical challenges and opportunities, pointing out areas such as insufficient parking and the threat of tourist congestion. The research stresses the importance of sustainable policies and strategies to preserve heritage and enhance residents' quality of life. Additionally, tools like the Delphi method and Multivariate Analysis of Variance (MANOVA) are employed to define variables and assess their impact, reinforcing the validity and robustness of the conclusions. This comprehensive approach provides a reliable foundation for future research and decision-making in the management of heritage tourism destinations.
Copyright (c) 2024 Agustín Ruiz Lanuza https://creativecommons.org/licenses/by-nc-sa/4.0
Regional Tourism and Global Challenges in the Face of Political Uncertainty: Case STUDY of the Mena Region
The potential of the MENA region, which is the cradle of the development of world civilization, is no exception, as evidenced by numerous historical artifacts combined with the modern way of life. The natural and cultural values of the region are attractive to different target groups, but have not yet been fully developed, unusable or irretrievably destroyed. Structural problems in tourism policy and the economy exacerbate the situation in many countries of the region. The study aims to quantitatively and qualitatively assess the dependence of the Middle East individual tourist markets on global political events based on a more in-depth study of the regional specifics. Using the method of bivariate correlation regression, the material presented models of the dependence of tourist visits on the level of political stability in neighboring countries, thanks to which the reader can form a clear picture of the structure of income and expenditures of the tourism industry in the countries of the region. The obtained indicators can become the basis for the development of a set of measures for the restoration and strategic development of the tourism industry in the region.
Copyright (c) 2025 Sultan Alkhozaim, Emad Alnasser, Ahmed Alshiha https://creativecommons.org/licenses/by-nc-sa/4.0
Bibliometric Review of Research on Tourism Marketing, 1979-2023
This research presents a bibliometric analysis of tourism marketing publications from 1979 to 2022, examining 772 articles from the Scopus database using RStudio tools. It focuses on prominent figures, institutions, and theoretical frameworks, with an emphasis on destination marketing, sustainable tourism, and data analytics. The study underscores the substantial contributions of the USA, UK, and China, advocating for more global research collaboration. The findings offer crucial insights for tourism professionals and policymakers, particularly in sustainable tourism, guiding strategic marketing approaches. Utilizing bibliometric methods over traditional qualitative ones, the study provides an unbiased, comprehensive view of the field's evolution. However, it is limited by its reliance on Scopus and potential methodological constraints in fully interpreting its findings and implications.
Copyright (c) 2024 khadija Mehrez https://creativecommons.org/licenses/by-nc-sa/4.0
The influence of quality management standards on customer satisfaction in hotels
Many consumers consult ratings on hotel search websites to evaluate hotel quality before making their selection. Quality management certificates are also proposed as a way to improve quality and customer satisfaction. In this study, we analyze whether there is a relationship between quality management certification, especially the Spanish certificate for hotels, and customer satisfaction. To assess this satisfaction, the ratings received by the hotels on various Internet search websites were used. To assess this satisfaction, the ratings received by the hotels on various Internet search websites were used. A sample of 602 Spanish hotels was used to test the hypotheses. The results indicate that this relationship is very weak if it exists at all.
ÁNGEL RAFAEL MARTÍNEZ LORENTE MARTÍNEZ LORENTE
Copyright (c) 2024 ANA BELÉN NICOLÁS SALAS https://creativecommons.org/licenses/by-nc-sa/4.0
Satisfaction with living conditions – the role of tourism
Purpose. Considering the impact that tourism generates in host communities, this study aims to determine, among other factors, the role of tourism, especially the impact that its development and the management of destinations have on residents’ satisfaction with living conditions. Methodology. In order to collect data from residents of two neighbouring coastal destination (Rijeka and Opatija, Croatia), an onsite and online questionnaire survey was conducted from the beginning of March to the end of June 2023. 287 usable questionnaires were collected. Descriptive statistics were used to create the sample profile. Principal component analysis was performed to reduce the dimensionality of large data sets (satisfaction with living conditions and perceived destination management of the coastal destination). A regression analysis was conducted to identify the factors influencing residents' satisfaction with living conditions (county well-being). Findings. The results show that satisfaction with destination management and the perceived positive impact of tourism are significant predictors of residents’ satisfaction with living conditions. On the other hand, the socio-demographic characteristics of the respondents, the perceived negative impacts, coastal management issues and the level of participation in tourism activities do not show statistically significant effects on satisfaction. Contribution. In addition to socio-demographic characteristics, the perceived impact of tourism and participation in destination management processes, this study model also includes satisfaction with destination management and attitudes towards coastal management issues, factors that have not previously been considered in this type of research.
Copyright (c) 2025 Daniela Soldić Frleta https://creativecommons.org/licenses/by-nc-sa/4.0
Protected Designation of Origin, a tourist scam, or a strong branding process across the EU?Case of study Port wine and Serra da Estrela cheese
This paper seeks to establish whether the European branding of tradition, PDO- Protected Designation of Origin have an influence or no in buying a certain product in crowded places, our products are Port Wine and Serra da Estrela, and the location is Lisbon, Portugal. The PDO can be trusted as a brand in order make the tourist experience more authentic and unique? To prove this, a questionnaire was carried in June- July 2022 in Lisbon, Portugal. 2 target groups were used, European and non-European tourists. By making this division we can compare the knowledge of public about a certain way of branding. As well one interview was carried to an accommodation facilities manager that sells Port Wine.
Copyright (c) 2025 Catalin Maior https://creativecommons.org/licenses/by-nc-sa/4.0
Review of Scientific Literature on Airbnb: Past, Present and Future
Airbnb has undergone an evolution that, over the years since its inception, has increasingly captured the attention of the research community. This interest is due to the varied and significant impacts that Airbnb has had on the accommodation sector, encompassing everything from enhanced accessibility to concerns about housing affordability. The present study analyses the general trend of Airbnb, the leading short-term rental platform. An exhaustive analysis of 385 articles that include the keywords "Airbnb" and "rental” and are indexed in the Web of Science (WoS), is conducted. This analysis identifies the most influential themes, examines the most cited articles, and highlights the predominant authors and the most prolific institutions, in addition to exploring the geographical connections between them. This article provides a 360-degree comprehensive view of the literature on the platform, offering a unique study that covers the most recent period and analyses the areas related to all publications indexed in WoS. The study is proposed as a tool and guide for academics, facilitating the identification of future development paths in this dynamic field.
Copyright (c) 2024 Júlia Martí Ochoa, Eva Martin-Fuentes, Berta Ferrer-Rosell https://creativecommons.org/licenses/by-nc-sa/4.0
Model for the Management of competitiveness in companies in the tourism sector based on statistical cross validation
This study addresses the creation of business competitiveness indices, focusing on the tourism sector, with the aim of providing a comprehensive model for understanding the determining factors beyond mere measurement. The research, of correlational scope and deductive approach, employs a non-experimental quantitative method with a probabilistic sample of 444 companies. The instrument used demonstrates high reliability with a Cronbach's alpha of .957. Methodological processes include establishing a competitiveness index and verifying its efficiency through techniques such as multifactorial linear regression, artificial neural networks (ANN), and structural equation modeling (SEM). The findings reveal that, while linear indices are optimal for establishing comparative references, they tend to be overestimated in managerial decision-making. The proposed model achieves an accuracy of 92.8% in comprehending five key competitiveness factors and their complex relationships, without reacting to external factors.
Copyright (c) 2025 Dra. Guerrero-Sanchez D.L, Dr. Muñoz-Bonilla H.A https://creativecommons.org/licenses/by-nc-sa/4.0
Will tourists still travel? The impact of crisis management in cultural tourism destinations
ABSTRACT Economic, political, environmental, health, war, and other crises are inevitable and increasingly common. Tourists' perceptions and travel intentions are greatly affected, so it is critical to develop crisis management plans in destinations. The case of cultural destinations is of vital importance, due to the lack of research in this field and the specific characteristics of this type of tourist destination. This article, through a survey of 508 tourists at Daming Palace (China), evaluates the impact of the different types of crises and crisis management systems, through logistic regression analysis, median differences and cluster analysis. Cultural tourists have more negative perceptions in the case of crises with direct harm (terrorism, political crisis, environmental crises and health crises). In addition, crisis management systems are essential, adapted to each type of crisis and each type of tourist, depending on the age and interest of the cultural environment. In general, the most relevant measures in times of crisis turn out to be reimbursement and information systems in different languages. RESUMEN Las crisis económicas, políticas, medioambientales, de salud, guerra, entre otras, resultan inevitables y son cada vez más habituales. Las percepciones de turistas y sus intenciones de viaje se ven afectadas en gran medida, por lo que es fundamental desarrollar planes de gestión de crisis en los destinos. El caso de los destinos culturales resulta de vital importancia, debido a la falta de investigación en este ámbito y las características específicas de esta tipología de destinos turísticos. El presente artículo, a través de una encuesta a 508 turistas en el Palacio de Daming (China), evalúa el impacto de las distintas tipologías de crisis y sistemas de gestión de crisis, a través de análisis de regresión logística, diferencias de medianas y análisis clúster. Los turistas culturales presentan percepciones más negativas en el caso crisis con daños directos (terrorismo, crisis política, crisis medioambientales y crisis de salud). Además, resultan fundamentales los sistemas de gestión de crisis, adaptadas a cada tipo de crisis y a cada tipo de turista, en función de la edad y el interés del entorno cultural. En general, las medidas más relevantes en tiempos de crisis resultan ser los sistemas de reembolso e información en diferentes idiomas.
Copyright (c) 2024 Jiayin Li, Cristina Figueroa Domecq, Jesús Palomo https://creativecommons.org/licenses/by-nc-sa/4.0
Revelando Factores de Éxito entre Pequeños Emprendedores Turísticos Durante la Pandemia del COVID en Destino Patrimonial Guanajuato
El objetivo del artículo es descubrir los factores de éxito de emprendedores de alto rendimiento en tiempos de prosperidad y crisis, o sea, antes y después del choque de COVID-19. Se aplicó un cuestionario a proveedores de servicios de hostelería, comida y bebida, y eventos y excursiones, a turistas, excursionistas y locales en destino patrimonial Guanajuato, México. Estadística descriptiva y regresión múltiple revelan factores críticos de éxito en sus negocios. La contribución del artículo es el develamiento de conexiones entre rendimientos de negocio y el perfil del dueño, sus hábitos de trabajo y sus reacciones frente al crisis. Emprendedores locales son educados, con experiencia de negocios, que analizan meticulosamente sus resultados y las actividades de sus competidores, emprenden más negocios y reaccionan a los choques con un mayor número de cambios e innovaciones a productos, servicios, operaciones, su mercadotecnia y sus finanzas. Se requiere corroborar los resultados obtenidos con otros destinos patrimoniales, pero dado la resistencia de emprendedores locales a endeudarse con los bancos y programas gubernamentales, sería recomendable reorientar políticas municipales de emprendimiento hacia prácticas empresariales exitosas a través de asociaciones revitalizadas de proveedores turísticos. The objective of the article is to uncover what makes local tourism business owners commercially successful in times of prosperity and crisis i.e., before and during the COVID-19 shock. High performance owners can reveal their advantages in terms of profiles, practices, superior decision-making and innovativeness. A survey instrument was applied to owners who provide hospitality, food and drink, and event and excursion services to tourists, day-trippers, and locals in heritage destination Guanajuato, Mexico. Analysis using descriptive statistics and multiple regression reveals critical success factors. The research contribution is the connection found between economic performance and owner profile, work habits and reactions to crisis. Specifically, successful local business owners are educated and experienced, analyse both their business numbers and the decisions of their competitors, start up more businesses, and react to shocks by implementing a wider range of changes to products, services, operations, marketing and finances. Corroboration of the results in similar Mexican heritage destinations can strengthen our understanding of how to improve small and micro tourism enterprise performance, however, in view of local general reluctance to use bank and government program credit, municipal small business policy should reorientate to management training through revitalised tourism sector associations.
Copyright (c) 2025 Jeremy Heald, Lari Viianto https://creativecommons.org/licenses/by-nc-sa/4.0
Preference, hospitality, and value co-creation in collaborative economies
Abstract Currently, the process of value co-creation in collaborative economies in tourism is a recent topic; consequently, the objective of this study is to identify and describe the main trends in the matter that point to a change in consumer behavior and preferences. To achieve this, a qualitative methodology has been used. Design is a state of the art. The sampling was non-probabilistic and involved the review of 35 JCR articles from the last five years. The results show the importance of satisfaction, loyalty, and trust as concepts of the collaborative economy that are related to the perception of tourists. While among the most mentioned factors that modify the usual preference of tourist consumers in collaborative economy schemes were security, privacy, reliability, and non-deception. It is concluded that the conceptual relationships found in the analysis, as well as the methodological approaches for the study of the topic, predict a growing increase in academic interest in it, while its understanding and transfer suggests innovation, continuous improvement, and competitive advantage for companies. of hospitality in the collaborative economy.
Copyright (c) 2024 Nora Gabriela Martinez Lozada, Nelly Eblin Barrientos Gutiérrez, Blanca Estela Correa Guevara https://creativecommons.org/licenses/by-nc-sa/4.0
Innovation in tourism distribution ecosystem: The roles of intermediaries and new agents
Tourism distribution is facing new challenges characterised by accelerating innovation cycles, a shift from traditional to digital business models, and ever-deepening technical know-how, which provide organisations with new opportunities to expand their capabilities and become more competitive. We aim to achieve a comprehensive and updated synthesis of current research approaches to innovation in tourism distribution ecosystems and provide proposals for future studies. This is one of the first thematic reviews to concentrate on how the tourism distribution ecosystem can be understood comprehensively through the application of the 6C framework. The study aims to conduct an in-depth review of 53 selected papers obtained from a specific search criterion employed across widespread repositories of Scopus and Web of Science databases, capturing the period from Jan 2001 to August 2023. In business ecosystems, advancements in information and communications technologies have triggered radical innovations in tourism distribution with the emergence of players with new business models. This affects traditional players who must innovate to remain competitive. An organisational analysis shows that new online players lead product innovation, whereas traditional distributors rely more on process innovation. Organisational innovation has emerged as necessary for both.
Copyright (c) 2023 Asuncion Fernández-Villarán Ara, Macarena Cuenca Amigo https://creativecommons.org/licenses/by-nc-sa/4.0
Constraints and travel accessibility for tourists with disabilities
Planning a trip for tourists with disabilities (TWD) poses numerous challenges that must be addressed before and during the trip. This study aims to identify the main accessibility and travel restrictions faced by TWD while travelling. It is a qualitative research based on data collected from two focus groups, frequent travellers from a deaf association and tourists with motor, intellectual, visual, and sensory disabilities accessed by ONCE Foundation and key informants. The data were analyzed in four phases: (1) organization of the collected material, (2) coding and analysis of context units, (3) systematization to analyze the facilities and limitations of tourists with disabilities, (4) preparation of the text corpus and submission to the Iramuteq software. The results indicate that the most common challenges faced include mobility on public transportation, movement with luggage, and communication. The most common travel accessibility options include organized groups of people with similar disabilities, helpful individuals, and small travel groups.
Copyright (c) 2025 Letícia Lima, Roberto Rendeiro Martín-Cejas https://creativecommons.org/licenses/by-nc-sa/4.0
Modelo de gestión para el turismo rural comunitario: El empoderamiento como factor de desarrollo local sustentable
En este artículo se presenta el resultado de una investigación mixta con enfoque concurrente que incluye, simultáneamente, un análisis cualitativo basado en un estudio de caso multisituado y uno cuantitativo con diseño no experimental, de corte transversal con alcance explicativo. Lo anterior, se complementa con una revisión de literatura sobre modelos de gestión turística, lo cual sirve de base para proponer un modelo de gestión del turismo rural con base en el análisis de los procesos de empoderamiento psicológico, social, político y económico en la gestión del turismo rural en nueve comunidades indígenas del Estado de México. Para ello se analizan las relaciones entre las dimensiones del empoderamiento y su incidencia en la gestión turística rural, ya que la mayoría de los modelos analizados están orientados a grandes centros turísticos, se basan en la oferta y la demanda, la competitividad y el marketing. Son pocos los que tienen un enfoque hacia emprendimientos de turismo rural y la apropiación por parte de la comunidad receptora. Por tanto, con los elementos desarrollados se plantea un modelo de intervención orientado al empoderamiento de los actores locales, con miras a la gestión eficiente del turismo rural en comunidades indígenas.
Copyright (c) 2024 IRAIS GONZÁLEZ-DOMINGUEZ, HUMBERTO THOMÉ ORTIZ, MARIBEL OSORIO-GARCÍA, MARÍA JOSÉ PASTOR-ALFONSO https://creativecommons.org/licenses/by-nc-sa/4.0
Creation of tourism entrepreneurship in Manabí (Ecuador) in the post COVID-19 era. Profiles, gender, motivations and limitations
The entrepreneurial profile has been a focus of research that seeks to identify common characteristics and competencies of entrepreneurs. In this context, this research identifies the segments of tourism entrepreneurs, their motivations, characteristics, and the problems faced by the post-COVID-19 pandemic tourism entrepreneurship sector in the province of Manabí, Ecuador. For this, a questionnaire has been prepared with semi-structured questions that is organized into three blocks that relate the demographic variables, entrepreneurial activity; and post-pandemic reactivation COVID-19; Contrasted aspects through descriptive and inferential statistical analyses. A sample size of 384 surveys to tourism enterprises was determined. The results have identified two groups of entrepreneurs. In the first place, the entrepreneurs who group cultural motivations stand out, and who group 43.5% of the sample, characterized by a family tradition and where cultural aspects stand out. Secondly, we have the entrepreneurs who only consider the work variable, which represent 56.5% of the sample and who are only interested in increasing income and earning a living, because employment is scarce. Undoubtedly, all this means a difference between the values ​​and motivations that lead to starting a tourism business.
Copyright (c) 2025 Nelson Garcia Reinoso, Dra. María Hernández Hernández , Dr. Antonio Martínez Puche https://creativecommons.org/licenses/by-nc-sa/4.0
Análisis comparativo de la estacionalidad turística en dos destinos fronterizos: Algarve (Portugal) – Huelva (España).
La estacionalidad es una lacra del sector turístico que impide el desarrollo sostenible de los servicios ofrecidos. En esta investigación se analiza la situación de dos regiones a priori con características turísticas similares y separadas por una frontera, Algarve y Huelva. El objetivo consiste en analizar los diferentes niveles de estacionalidad, tomando como referencia un recurso base homogéneo (clima y playas). La temporalidad del estudio se ha limitado a los últimos 5 años anteriores a la pandemia (2015-2019), con objeto de evitar que acontecimientos aislados pudieran desvirtuar los resultados. En primer lugar, se propone calcular la concentración anual en términos de pernoctaciones y de viajeros durante el periodo de análisis, utilizando para ello el Índice de Gini. En segundo lugar, se investiga la relación causal entre estos índices y la tasa de ocupación, así como las plazas hoteleras. Los resultados revelan que en ambas regiones la estacionalidad del turismo nacional es mayor al extranjero, siendo esta diferencia más acusada en el Algarve. Además, se verifica que existe una relación inversa entre los Índices de Gini calculados, la tasa de ocupación y las plazas hoteleras, mostrando un mayor impacto la concentración sobre estas últimas. En tanto que se parte de un destino homogéneo, se propone actuar tomando como referencia las políticas anti-estacionalidad que han mitigado el problema en el destino con mejor desempeño, tanto en el mercado nacional como extranjero.
Copyright (c) 2023 José María Martí­n Martí­n, Paula Serdeira Azevedo, Rosa María Puertas Medina, José Manuel Guaita Martínez https://creativecommons.org/licenses/by-nc-sa/4.0
Tourist vocation and urban tourism management
This dissertation analyzes the perspective of public managers of tourism activities in the main urban destinations of Ecuador concerning the approach to the tourism vocation of the territory. The research objective is based on understanding the application of the term tourist vocation of the territory, considering their knowledge of the subject and the relationship with the public processes implemented for the development of urbanized environments. The research methodology is qualitative, through semi-structured interviews with public representatives of the different tourist organizational models of the country, generating a significant and innovative contribution, contextualizing the reality of the state institutional processes with what is established by the literature and research in the area. The important findings are the existence of discrepancies between the conception of the term, its approach, application, and execution in the territory by those involved, since they confuse it with territorial vocation or tourist potentiality, in addition to a representative divergence between the tools used by each of the organizations for its determination, issues that limit the adequate approach of the construct.
Copyright (c) 2023 Numa Sebastián Calle Lituma https://creativecommons.org/licenses/by-nc-sa/4.0
Determining Tourist Expenditures: Do Metrics and Levels Matter?
This article seeks to analyze and compare expenditures made by independent tourists, measured using various metrics. The empirical application relies on quantile regression analysis and examines the determinant factors of different types of expenditure, while also accounting for spending variations among heavy, moderate, and light spenders. The empirical findings confirm the high complexity of the nature of tourist expenditures. The evidence indicates that the effects of the independent variables vary not only with respect to the expenditure metric but also as a function of expenditure level. Independent tourist expenditures across all quantiles and metrics depend upon the size of the traveling party, duration of stay, type of accommodation, and whether the tourists are from the US Moreover, men spent more than women among light and heavy spenders; social media increases the expenditure for moderate and heavy spenders; and for heavy spenders, business traveler expenditure is less than other travelers.
Copyright (c) 2023 Sharon Teitler Regev, Shlomit Hon Snir, Anabel Lifszyc-Friedlander https://creativecommons.org/licenses/by-nc-sa/4.0