Protected Designation of Origin, a tourist scam, or a strong branding process across the EU?Case of study Port wine and Serra da Estrela cheese. JTA [Internet]. 12 de diciembre de 2025 [citado 19 de febrero de 2026];32(2). Disponible en: https://analisis-turistico.aecit.org/index.php/AECIT/article/view/536